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Professor Easwar Iyer : Department of Marketing, University of Massachussets: Professor Kau Ah Keng: Department of Marketing, National University of Singapore
3 Vitae Page 3 Bobby Banerjee PROFESSIONAL EXPERIENCE ACADEMIC EXPERIENCE Research 1991-1994 Research Assistant to Prof. Easwar Iyer, University of Massachusetts. 1990-1991 ...
“Corporate Environmentalism: A Tale of Two Sectors” (with Rajiv Kashyap and Easwar Iyer). Paper presented at the 32nd European Marketing Academy Conference, Glasgow, May 2003.
... and Jeffrey Inman, 'Situational price sensitivity: The role of consumption occasion, social context, and income' (2003) 79(4) Journal of Retailing 199. 23 C Whan Park, Easwar Iyer and ...
Banerjee, S B (2003), 'Corporate environmentalism: A tale of two sectors' (with Rajiv Kashyap and Easwar Iyer). Paper presented at the 32nd European Marketing Academy ...
... Inman, 'Situational price sensitivity: The role of consumption occasion, social context, and income' (2003) 79(4) Journal of Retailing 199. 23 C Whan Park, Easwar Iyer and ...
Corporate Environmentalism: A Tale of Two Sectors (with Rajiv Kashyap and Easwar Iyer). Paper presented at the 32nd European Marketing Academy Conference, Glasgow, May ...
3 Vitae Page 3 Bobby Banerjee PROFESSIONAL EXPERIENCE ACADEMIC EXPERIENCE Research 1991-1994 Research Assistant to Prof. Easwar Iyer, University of Massachusetts. 1990 ...
Easwar Iyer. Department Head,. Professor of Marketing. Telephone: 413-545-5667. Email: iyer@mktg.umass.edu. Office: SOM 221A. Education: ...
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Banerjee, Subhabrata Bobby, Easwar Iyer, and Rajiv K. Kashyap (2003), "Corporate Environmentalism: Antecedents and Influence of Industry Type,” Journal of ...
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